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Advantage3

Friday, October 12, 2012

Board of Education Tables In-School Advertising as Source of Revenue

Board members chose not to move forward at this time with the idea of possibly advertising in schools, on buses, and on the website as an alternative way to generate revenue.

Matawan and Aberdeen students won't be seeing advertising in school hallways anytime soon.  During the board of education's committee of the whole meeting Monday night, the board opted to remove three resolutions authorizing Advantage3 to move forward with researching advertising at the high school, middle school, on 14 buses and on the district website. In total, the district would have had to dish out $17,980 - $7,500 for the high school, $5,000 for the middle school, $2,030 for 14 buses and $3,450 for the website - in initial fees for Advantage3 to conduct research and build an advertising profile. The one-time fee would be earned back through the generated revenue, an Advantage3 representative explained at the April presentation. …

Wednesday, October 3, 2012

Revenue Through In-School Advertising Still on Table for Matawan Aberdeen Board of Education

The board of education is seeking public comment on the revenue-generating idea at their upcoming committee meeting.

The Matawan Aberdeen Board of Education is getting ready to decide whether or not they should sell advertising space throughout the district to corporate sponsors. Advertisements could potentially be placed on school buses, in classrooms, in hallways, at athletic fields and online. Business Administrator James Strimple suggested at the Sept. 24 meeting that the board consider a resolution allowing Advantage3, an alternative revenue generation company, to conduct research about the possibility of making money by advertising at Matawan Regional High School and Matawan Aberdeen Middle School. A sample resolution is expected to be on the agenda at the Oct. 8 committee meeting. At that time, the board is expected to consider and discuss the …

Maggie Bordak

1:00 am on Thursday, October 4, 2012

It sounds like a scam to me! First the school must PAY fees??? " The company charges $7,500 per high school, $5,000 per middle school, $145 per vehicle, and $3,450 for the website." Bite me! Advertising is bad enough but they want you pay money up front first!!! Especially IN the classroom. I would like to see a promise of giant bucks and NO INITIAL INVESTMENT by the schools before I would …   more ›

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